InboxIQ • Email Automation

Automation rules that fire on what the AI decided — not just keywords.

Traditional email rules match on sender or subject line. InboxIQ rules trigger on triage output — intent, urgency, sentiment. Write them in plain English. The model converts them.

Automation Studio
WHEN

Support & urgent

THEN

Label Urgent · Notify #support-oncall

● Active
WHEN

Category = Billing

THEN

Forward to billing@ · Apply InboxIQ/Billing

● Active
WHEN

Sentiment = frustrated

THEN

Flag for founder review

● Active
WHEN

Category = Transactional

THEN

Archive silently · No notification

● Active

Traditional keyword rules — why they break

Subject contains 'urgent'

› Misses 'ASAP', 'critical', 'system down', frustrated tone

From: noreply@stripe.com

› Breaks when their sending domain changes

Body contains 'invoice'

› Catches sales pitches, unsubscribes, everything

No rule matches

› Email sits unlabelled — reviewed manually every time

InboxIQ rules — trigger on intent, not words

intent = support AND urgency = P1

✓ Catches every urgent message regardless of phrasing

category = billing

✓ Fires on billing intent across all phrasings and senders

sentiment = frustrated

✓ Detects tone, not keywords — flags upset customers early

category = transactional

✓ Archives receipts and confirmations silently, always

What automation rules can do

🏷

Label

Apply Gmail labels or Outlook categories — colour-coded, grouped under InboxIQ/ in your sidebar.

📦

Archive

Silently archive transactional or promotional emails so they never appear in your active queue.

📤

Forward

Route billing to billing@, ops requests to ops@, support issues to your team — automatically.

🔔

Notify

Post to Slack or trigger a webhook when an urgent or frustrated email arrives.

Write rules in plain English

Type what you want to happen. InboxIQ converts it into a structured rule automatically. No dropdowns, no AND/OR logic trees to configure.

  • "If a support email is urgent, notify me on Slack"
  • "Archive all promotional emails automatically"
  • "Forward billing queries to the finance team"
  • "Flag any frustrated customer for my immediate review"

You type

"If billing and any urgency, forward to billing@ and label it billing"

converted to

Structured rule

WHEN intent = billing

THEN forward(billing@kalevent.com)

apply_label("InboxIQ/Billing")

Build your first rule in 30 seconds

Connect your inbox, let triage run, then add automation rules in plain English. No configuration required to start.