InboxIQ • Email Automation

Automation rules that fire on what the AI decided — not just keywords.

Traditional email rules match on sender or subject line. InboxIQ rules trigger on triage output — intent, urgency, sentiment. Write them in plain English. The model converts them.

Automation Studio
WHEN

Support & urgent

THEN

Label Urgent · Notify #support-oncall

● Active
WHEN

Category = Billing

THEN

Forward to billing@ · Apply InboxIQ/Billing

● Active
WHEN

Sentiment = frustrated

THEN

Flag for founder review

● Active
WHEN

Category = Transactional

THEN

Archive silently · No notification

● Active

Traditional keyword rules — why they break

Subject contains 'urgent'

› Misses 'ASAP', 'critical', 'system down', frustrated tone

From: noreply@stripe.com

› Breaks when their sending domain changes

Body contains 'invoice'

› Catches sales pitches, unsubscribes, everything

No rule matches

› Email sits unlabelled — reviewed manually every time

InboxIQ rules — trigger on intent, not words

intent = support AND urgency = P1

✓ Catches every urgent message regardless of phrasing

category = billing

✓ Fires on billing intent across all phrasings and senders

sentiment = frustrated

✓ Detects tone, not keywords — flags upset customers early

category = transactional

✓ Archives receipts and confirmations silently, always

What automation rules can do

🏷

Label

Apply Gmail labels or Outlook categories — colour-coded, grouped under InboxIQ/ in your sidebar.

📦

Archive

Silently archive transactional or promotional emails so they never appear in your active queue.

📤

Forward

Route billing to billing@, ops requests to ops@, support issues to your team — automatically.

🔔

Notify

Post to Slack or trigger a webhook when an urgent or frustrated email arrives.

Write rules in plain English

Type what you want to happen. InboxIQ converts it into a structured rule automatically. No dropdowns, no AND/OR logic trees to configure.

  • "If a support email is urgent, notify me on Slack"
  • "Archive all promotional emails automatically"
  • "Forward billing queries to the finance team"
  • "Flag any frustrated customer for my immediate review"

You type

"If billing and any urgency, forward to billing@ and label it billing"

converted to

Structured rule

WHEN intent = billing

THEN forward(billing@kalevent.com)

apply_label("InboxIQ/Billing")

Common use cases

See it in practice

Build your first rule in 30 seconds.

Connect your inbox, let triage run, then add automation rules in plain English. No configuration required to start.